Take Your Ecommerce Product Idea to Market

This course teaches everything an ecommerce owner needs to know for developing original physical products from scratch.

Next course starts 09 Aug 2021.

You will learn

Idea Creation

Learn strategies for coming up with new ideas for products with market potential.

Idea Validation

Learn how to test demand for a new product with minimal upfront investment.

Supply Chain & Sourcing

Learn how to work with factories in China to create prototypes of your products and setup final production.

Patents & Idea Protection

Learn the different legal ways that exist to protect your ideas against copycats.

Develop Your Product

Learn how to hire engineers and designers to develop your product with best manufacturing practices in mind.

Common Mistakes

Save time and money by learning about common pitfalls in product development and how to avoid them.

Who this Course is for

The course is for ecommerce sellers, entrepreneurs and inventors who want to take their original product ideas to market. No previous knowledge of engineering or product development is necessary.

We will focus a lot on how to create products with minimal upfront investment. This makes the course ideal for small/mid-sized businesses looking to keep their development costs low.

The Teacher

Tony Larsson headshot

Hello, I'm Tony Larsson.

Born an eternal tinkerer I have been doing physical products as long as I can remember. Today I run a boutique agency that helps mid-sized companies develop consumer products.

I created this course to transmit all of the hard-won knowledge I have gained from working with dozens of physical products.

By taking this course you will learn how to take the straightest path to market, while avoiding repeating the mistakes of others.

What People Say

Tony is a professional, has a lot of knowledge in his field and I would recommend him to anyone.

Johan Hjälte | Founder, Posiq AB

Words can't express how smooth the experience was, and how satisfied we are. Highly recommended!

Yahya Kindy | Founder, Vallani

I would highly recommend Tony to anyone who expects the best.

Shadi Daana | Technical Lead, Imagry

Course Content

Video Lessons

Each week I will send out 3 lessons that will show exactly how to take your product idea all the way to manufacturing.

In total there will be 30 lessons covering the most important aspects of product development.

Video lessons given by instructor

Ready-Made Templates

As part of the course I will share templates that I use at various stages of product development.

This includes templates for customer research, manufacturing quotations, project briefs, tech packs and much more.

Interactive quizzes for learning

Personal Consultation

Every week you'll have the ability to book a private consultation call to discuss any questions that you might have had about the week's lessons.

That way you will never have to feel stuck, or guess what to do next.

Software tools and web pages

From Ecommerce Idea to Market

This course includes everything that I have learned from developing dozens of physical products. All of the mistakes, all of the expensive lessons, all of the best-practices– it's all in here.

Enroll now and let's take your product idea to market.

Next course starts 09 Aug 2021.


Each week I'll release 3 information packed video lessons, as well as one Q&A video based on last week's questions.

Different innovation types
Coming up with a product idea
Selecting an idea to work on
Customer research
Creating a project brief
Understanding startup costs
Patents and PPAs
What about crowdfunding?
How to create a strong brand
Making your first hire
Working with a designer
Working with an engineer
Managing larger teams efficiently
Iterating on concepts
Testing concepts
Testing concept with FB ads
How to handle product compliance (CE, FCC, UL, RoHS etc.)
Designing for manufacturing (DFM)
3D printing a prototype
Prototyping electronics with Arduino and Raspberry Pi
Prototyping injection moulded parts
Hiring a sourcing agent
Getting product quotes
Creating a prototype with the selected factory
Setting up your supply chain
Product packaging
Factory evaluations
Incoterms (FOB, CIF, EXW etc.)
Taxes and tariffs
Wrap up

Frequently Asked Questions


When does the course start and finish?

The course will start 09 Aug 2021.

After that you will be sent 3 lessons per week over the next 10 weeks. Once you have received a lesson you have lifetime access to the content, so there is no need to rush.

What if I decide the course isn't for me?

I'll be happy to issue you a refund within the first 10 days after the course start if you're unhappy for any reason.

What equipment/tools will I need to complete the course?

To complete the course you only a computer and some paper to sketch on.

Additional tools and service will be recommended throughout, but they are all optional.

What do I do if I need help?

Whenever you have questions you can contact me on tony@dedesigned.com or use the chat on this page.

Also you'll have the option to book one consultation call per week. That way you'll never feel stuck.

Take Your Idea to Market Now

Guide your idea to reality as you learn what it takes to develop successful ecommerce products.

Next course starts 09 Aug 2021.